Main takeaway: The best brand activations at events aren’t just about your company – consider how you can make a difference in the world and get your name out there at the same time.Ĭreate brand activation set ups, no stress Then, create experiences that bring it all together. Make it your own: Find the intersection between your company’s values and the main event theme to select the best possible charity. Their activities included music education for children which directly ties back into their charity, Notes for Notes. Take a page from State Farm’s Neighborhood of Good and set up your own mini-festival with games and experiences that raise money for a compatible nonprofit. And finally, leave with actionable takeaways you can directly apply to your own marketing efforts. Learn more about why each idea is effective and how to personalize it for your unique audience. Discover real suggestions based on the work of award-winning marketing teams from a variety of events such as CES, Coachella, and Marcom. Get new ideas for your own brand activations at events with these 13 creative suggestions. Discover 13 of the best brand activations at events Then, review the main takeaways from each idea to help you come up with the most effective brand activations possible for your company or clients. Learn what they did, why it worked, and how you can make it your own. Looking for new and creative ways to have the best brand activations at events? Explore inspiring brand activation examples from leading brands at some of the world’s biggest events.
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